WIT Webinar - #SocialSavvy: The Latest Trends and Strategies Driving Paid Campaigns

09/15/2020 01:00 PM - 02:00 PM ET


  • Free


Join the Webinar!

Take a deep dive into the world of Facebook & Instagram advertising in 2020, what you didn’t know you could do, and how to do it better!  Learn to use strategy to define targeting, understand best practices for high-performing creative and placement, and successfully optimize results to reach your consumer.  

DATE: Tuesday, September 15, 2020

TIME: 1:00 - 2:00 PM EST

MEMBERS:  This Webinar is free for WIT members. Click Members Register Here below.

NON-MEMBERS:  The non-member fee for this Webinar is $29. Click Non-Members Register Here below, or click here to join WIT and enjoy this webinar free of charge.











Donna MacNeil PhotoDonna MacNeil, President, ChizComm

An expert strategist and brand-builder in entertainment media, consumer products, and retail, ChizComm President Donna MacNeil has more than twenty years experience finding smart, strategic and creative ways to connect companies with their consumers in meaningful ways across media and marketing platforms. In her role, she leads the ChizComm team in delivering award-winning, integrated media and marketing programs and a strategy-led and comprehensive understanding of marketing to kids, youth, millennials and parents. 





Morgan Mooney PhotoMorgan Mooney, Senior Digital Planner/Buyer, ChizComm Beacon Media

Morgan Mooney is a Senior Digital Planner/Buyer at Chizcomm Beacon Media currently servicing clients in the toy and confections space. A Rowan University alumna, she has spent her eight-year professional career servicing clients across a multitude of different industries (entertainment, travel, auto, financial services, and insurance) with an emphasis in digital media and social media marketing. She specializes in full funnel strategic planning and optimized buying solutions from brand marketing down to performance lead conversion goals.





Samantha Cilibrasi PhotoSamantha Cilibrasi, Senior Digital Planner/ Buyer, ChizComm Beacon Media

Samantha Cilibrasi is a Senior Digital Media Planner/Buyer at Chizcomm Beacon Media with an emphasis on supporting clients through strategic, data-driven planning. A Montclair State University’s School of Business alumna, she has been professionally working with clients for over 5 years serving multiple brands (Pearson Education, HBO, IMC Toys, and MGA Entertainment). Through her experience across both the Adult and Kids demo, she provides a holistic viewpoint on tailoring Social Media strategies to meet individual client needs.

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