WIT Webinar: How To Use Analytics To Improve Product Development and Launch Success

03/12/2019 12:00 PM - 01:00 PM ET


  • Free




How To Use Analytics To Improve Product
Development and Launch Success

Everyone these days is talking “analytics.”  Analytics are not just for blue-chip tech or consumer products companies anymore. This webinar gives a unique approach to original and brand-based product development by using consumer-driven analytics. Learn how to drive development and launch product using analytics to reduce risks to ensure success.


DATE: Tuesday, March 12, 2019

TIME: 12:00 - 1:00 PM EST

LOCATION: Online – join us from anywhere!



Once you register for the webinar, your WIT membership will be verified and you will receive a link and instructions to join. Not available to join the live webinar? Register and the recorded version will be available to you within 24 hours.


Germaine Gioia, Playlife Company works with brand holders, digital developers, manufacturers and distributors to connect and create strategies that maximize their potential in the on- and off-line world. Playlife focuses on creating branded mobile and console games, developing licenses across merchandise categories, and delivering global distribution solutions – enabling consumers to play what they love in life!




Michele Maguire, Asteri Networks, is responsible for developing the audience network of consumers who participate in Asteri Networks data-driven platform. This innovative platform incorporates consumer feedback to inform their partners’ development process, thus reducing risk and increasing rates of success for product development in games, film and physical products.




This webinar is exclusively for WIT members.
Not a member? Click here to join today.

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